Job board marketing

Job board marketing solutions | SEO | SMO | Social media marketing

Job boards can provide key online | social media recruitment solutions. Online recruitment research shows that job boards take many forms, from specific micro websites for particular jobs or employment opportunities to the virtual job boards you’ll find on LinkedIn and other business related social media platforms.

Job board marketing solutions can include all promotional services such as:-

Social media recruitment – social network solutions
PPC (Google, LinkedIn, Twitter, Facebook, other)
SEO | SMO | Social media advertising
Digital solutions – micro website for recruitment etc
We can also offer you three scalable job site solutions that we will build and host for you

Social media | Digital recruitment training courses:-

Effective E-Recruitment | Social media Recruitment
LinkedIn for HR and recruitment agencies

Competitor Insight:–

Which of your competitors do your clients | prospects use?
Why do Clients choose you?
Why do they reject you?
How do you rate against competitors?
What would increase client | candidate conversion?

The online | social media marketing recruitment services offered by Panther Marketing include online | social media marketing recruitment strategy training, which shows you how to make the best use of your job boards for client online recruitment solutions. For example, in order to target the advertising of your client’s jobs to the right candidates you need to show them that you are the right job board on which to advertise – and to frame your advertising services with a blend of social media advertising and other digital marketing to enhance your client’s reach.

To do this you need to conduct online recruitment research, which means interrogating social media for recruitment indicators – demographic information allowing you to target the social media aspect of your client’s advertising in the right places.

Additionally run SEO | SMO campaigns on your client’s recruitment drives, ensuring you reach the right people through search engine and social search queries too. Our online recruitment services incorporate SEO, SMO and social media advertising advice to give you the broadest possible canvas for your client’s position.

As well as online recruitment research and suggestions for the best online recruitment solutions for your clients and your requirements, we’ll deliver training sessions aimed at helping you make the best use of social media for recruitment purposes. Our online recruitment strategy training includes training in the use of social media; a training course in using digital research for HR purposes; and courses in effective e recruitment. We also run a specific course on LinkedIn for HR and recruitment agencies – ideal knowledge to have, for offering help and advice when your client’s online recruitment solutions require that they advertise on a job board in the relevant social media spheres.

Our online recruitment research doesn’t start and stop with the demographics of your client’s candidates, or the ways in which those candidates respond positively or negatively to advertised roles. We also include competitor research as part of our online recruitment services. This is a key piece of online recruitment strategy because it allows you to identify ways in which the competition may be more successfully attracting the candidates your client’s need. you can use this to offer enhanced services to your clients

Competitor based online recruitment research seeks to identify the competitors that your potential clients and candidates use, and why. We’ll give you a real sense of how you rate against the competition, including specific research on why candidates either choose or reject your jobsite over others.

Coupled with our training courses on using social media for recruitment, and our bespoke online recruitment services packages, you’ll be able to develop a strategy that gets your clients more suitable candidates, more exposure of the right jobs on the right social spaces, and more finally successful placements. This will create a strong argument for using your job board and social | SEO | SMO recruitment services

To discuss your online recruitment strategy in more detail please give us a call on 020 8144 2304.

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